Year in Review

 

1. 20th Anniversary Year Ahead Party

We kicked off our 20th Anniversary celebrations with a fantastic Year Ahead Party—a night to remember with our team. The event was filled with reflection, celebration, and a shared excitement for the future.

2. Lottery Home Grand Prize Showhome Success

An exciting moment this year was the success of our 2nd Hospital Home Lottery Home Grand Prize Showhome. This initiative not only generated excitement but also gave back to a great cause, raising funds for local charities and making a lasting impact in our community.

3. 10th Annual Terminator Run and Stampede Breakfast

We were proud to be the Title Sponsor of the 10th Annual Terminator Run, a growing community event supporting this worthy cause in our community. We also sponsored the Terminator Stampede Breakfast, connecting with the community and kicking off Stampede. Both events were a huge success.

4. MFT Growth

The MFT made big waves in 2024 with its first-ever distributions, secured approval from two new exempt market dealers to boost fundraising efforts, and surpassed an impressive $4 million in funds raised! A year of growth and success, driving significant progress in our fundraising efforts.

5. Surge Sponsorship

In 2024, we were proud to sponsor the Calgary Surge Basketball team, offering courtside seats to our partners and supporting this rising local team. It was a fantastic opportunity to engage with the community and contribute to their growth and success.

6. Calgary BILD Award – Somerton

We were honored to be a finlist in 6 categories at the Calgary BILD Awards and take home the grand prize in one category for the Somerton showhome. This recognition is a testament to our team’s dedication to quality, craftsmanship, and innovation in every project we take on.

7. Launched Our First Luxury Townhome Project – GUILD @ University District

In a major milestone, we launched our first luxury townhome project – GUILD Townhomes. This upscale offering is designed with discerning buyers in mind, providing a blend of elegance, comfort, and modern living in University District.

8. Launched Pine Creek Villas at Heritage Pointe

Our Pine Creek Villas at Heritage Pointe offer a new level of luxurious living in one of Calgary’s most sought-after locations. This development embodies everything we strive for—excellence in design, convenience, and natural beauty.

9. Opened 6 New Showhomes in 2024

In 2024, we unveiled six exceptional showhomes in the following communities: Currie, Hudson in Pine Creek, Aspen, Belvedere, Rockland Park and Watermark. All homes showcase the best in modern living and design, featuring spacious layouts, top-of-the-line finishes, and professionally designed interiors.

10. Launched Exclusive Industry-Leading Interest Rate Promotion

We launched an exclusive industry-leading 2.99% interest rate, helping homebuyers achieve their dream homes while navigating the challenges of today’s market. This initiative is part of our ongoing commitment to making homeownership more accessible.

11. National Award Finalist

Incredibly proud of our team’s dedication and hard work that led us to being a CHBA National Award finalist for the Somerton showhome in Quarry Park! This achievement is a testament to the passion and commitment of everyone involved.

12. Sales Milestone: 102 Calgary Sales & 60 Edmonton Sales in 2024

This year, we reached an incredible milestone with 102 Calgary sales and 60 Edmonton sales! This achievement speaks to the trust our customers place in us and our ability to deliver exceptional homes that meet their needs and exceed expectations.

13. New Model Portfolio

We expanded our portfolio with several new home models including: the Franklin, Archer, Jackson, Rosemont, and Dorchester and more. These homes reflect our continued dedication to offering a variety of floor plans that suit different lifestyles and preferences.

14. First Precast Foundation

We introduced our first precast foundation, a significant advancement in construction technology. This innovation helps us streamline the building process while enhancing the durability and energy efficiency of our homes.

15. Launched Our New Brand Promise – Your Pathway Home

As part of our anniversary celebrations, we launched a new brand promise that reflects our ongoing commitment to delivering excellence, building trust, and shaping the future of homebuilding. This promise encapsulates who we are and where we’re headed.

16. Launched Our AI Chatbot named Crystal

In line with our focus on innovation, we launched the Atlas RTX AI chatbot to enhance customer service and streamline communication on our website. This technology ensures that our clients have quick access to the information they need, whenever they need it.

17. Launched HomeKeep

We introduced HomeKeep, an innovative online customer portal, making it easier for customers to manage and track their homes files. This seamless platform enhances the customer experience by offering quick, convenient access to important home information.

18. Launched Purpose-Built Rentals in Edmonton

We expanded our offerings by launching purpose-built rental properties in Edmonton, catering to the increasing demand for high-quality, long-term rental options. This move reflects our commitment to providing diverse housing solutions that meet the needs of today’s renters.

19. Sold Out of Artesia

We are proud to announce that our Artesia community has officially sold out. This achievement marks a significant milestone, with high demand and exceptional customer satisfaction underscoring the success of this beautiful development.

20. Taza Villa Project

We’re excited to partner with Taza on our upcoming villa community, launching in May 2025. An exciting new project and land opportunity we can’t wait to bring to life!